Defining the Logistics Center Feasibility Study and 5-Year Growth Strategy for a Global Real Estate Investment Firm
BACKGROUND & OBJECTIVE
A leading global real estate investment firm sought to develop a 5-year strategic growth plan to support the operationalization of its logistics centerexpansion and enhance IPO readiness. The objective was to translate strategic objectives into functional execution by defining SMART KPIs, aligningbusiness goals across divisions, and establishing a robust governance framework. This initiative ensured the firm’s alignment with its new organizationalstructure and Target Operating Model (TOM) to maximize efficiency, tracking, and accountability.
PROJECT APPROACH
The project followed a structured training approach:
- Strategic Alignment & KPI Development
- Translated corporate objectives into divisional, departmental, and functional levels.
- Designed SMART KPIs to ensure organization-wide engagement and goal tracking.
- Strategic Initiative Design & Execution
- Collaborated with stakeholders to document strategic initiatives for each department.
- Aligned operational objectives with the overarching corporate vision.
- Employee Goal Setting & Performance Management
- Defined individual KPIs to align with strategic initiatives for the period 2023-2028.
- Ensured measurable progress through objective-driven accountability models.
- Governance Framework & Tracking Mechanisms
- Designed a tracking system for strategic execution and performance monitoring.
- Integrated best practice benchmarking to ensure efficiency and scalability.
OUR METHODOLOGY
A data-driven, research-backed approach was used:
- Logistics Park Development Framework – Ensured alignment with global best practices.
- Primary & Desk Research – Provided insights on market positioning & operational strategies.
- Stakeholder Engagement – Facilitated collaboration across leadership, finance, and operations.
- Benchmarking & Best Practices Identification – Compared against industry leaders for optimized strategy execution.
THE RESULTS
- Successfully cascaded seven key strategic objectives across all divisions, departments, and individual roles, ensuring cohesive alignment.
- Developed & implemented SMART OKRs at all levels, providing measurable targets that drive strategic growth.
- Established a robust governance framework & tracking mechanism for efficient monitoring and accountability of initiatives.
- Defined & implemented individual objectives & KPIs for employees, leading to enhanced clarity, motivation, and performance alignment
